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Meta Ads Digital

Facebook & Instagram ads for ecommerce

Profitable Meta ads for ecommerce brands ready to scale

Campaigns built, tested and scaled around the number that matters: profit.

or grab the free 25-step audit (PDF) first

A boutique agency - you work directly with the specialist

Meta ads since 2019 Judged on profit & ROAS, not vanity metrics
The problem

If your Meta ads feel like a leaking bucket

You keep adding budget. The dashboard looks busy. And it is still hard to say which campaigns actually make you money. That is a common place to be, and it is usually fixable.

  • 01

    Spend goes up, profit doesn't

    Budgets scale while returns flatten, and nobody can tell you which campaigns pay for themselves.

  • 02

    Tracking you can't trust

    Gaps in Pixel and Conversions API mean Meta optimises on partial data, and your reports disagree with your store.

  • 03

    Creative that burns out

    The same few ads run until they stop working, with no system for testing what comes next.

An audit finds the leaks before you pour in more budget. Get an audit

What we do

Everything your Meta account needs to grow profitably

Meta ads management

Structure, budgets and bidding run day to day by the specialist, built around your margins.

FacebookInstagram

Creative testing

A steady pipeline of hooks, angles and formats, tested in a structured way so winners are found, not guessed.

UGCStaticVideo

Tracking

Clean event setup so the algorithm and your reports see the same sales.

PixelCAPIGA4

Lead generation

Lead campaigns and instant forms for brands that sell through quizzes, waitlists or considered purchases.

Instant formsQuizzes
How we run your account

One connected funnel, from first view to repeat order

We plan around how people discover, evaluate, buy and return to your brand. Creative carries the message at each stage.

  1. Stage 1

    Awareness

    Make your brand relevant to new buyers.

    Distinct hooks, everyday situations and product-led stories that earn attention.

  2. Stage 2

    Consideration

    Give people reasons to choose your product.

    Demonstrations, comparisons and customer proof that answer real questions.

  3. Stage 3

    Conversion

    Help interested buyers make a confident decision.

    Clear offers, product benefits and answers to purchase objections.

  4. Stage 4

    Retention

    Give existing customers a reason to return.

    New use cases, complementary products and replenishment reminders.

Full-funnel thinking. Creative-led execution.

We build creative around different customer needs, buying situations and reasons to choose your brand. Product demonstrations, customer stories, comparisons and clear offers give Meta a range of relevant messages to work with. We test which approaches drive profitable sales and shape the campaign structure around your budget and results.

Results

Return on ad spend, from real accounts

Client names stay private, but the numbers aren't. Tap any account to see the real Meta Ads Manager screenshot behind it.

Client feedback

What clients say about working together

I've worked with Zoran for five years on my ecommerce business, and I honestly can't imagine working with anyone else. He's always looking for new ways to grow sales. Although his role is Meta advertising, he looks at the whole customer journey and spots things we can improve, even small details. Working with him never feels like standing still.

Milica - Ecommerce

When we started working together more than two years ago, I wanted to build a recognisable brand and become less dependent on third-party platforms and their commissions. Zoran has helped us move in that direction. What I value most is that he also helped us bring customers back, rather than relying on paid ads for every sale.

Goran - Hospitality

Working with Zoran has been one of the easiest collaborations I've had. We started running Meta ads together in February, and conversions have grown steadily since. He's responsive, thorough and pays attention to the details. What I appreciate most is that when a problem comes up, he helps solve it - even when it falls outside his role.

Aleksandra - Ecommerce
Zoran Petrović
Zoran PetrovićFounder & Meta ads specialist
Who you're working with

Zoran Petrović

Meta ads specialist since 2019 · Founder of MetaAdsDigital

Zoran has managed Meta ads since 2019 - over $1.1M in ad spend across ecommerce accounts. He started at LevUP Digital, then founded MetaAdsDigital in 2024 to work hands-on with brands directly, several of whom he's run since day one.

He also coaches Meta advertising for students in the HighTicket program, so he stays close to what's working across a lot of accounts right now - not just his own.

Since 2019Running Meta ads
$1.1M+Ad spend managed
HighTicketMeta ads coach

The agency is small on purpose. Zoran plans, builds and manages every account himself, so the person reading your numbers is the person changing your campaigns.

  • Meta ads since 2019 · $1.1M+ managed
  • Coach in the HighTicket program
  • Hands-on account management
  • You work with him directly, not a rotating account manager
Pricing

Clear prices. Start with the audit.

The audit shows exactly where your account stands. If we work together afterwards, you don't pay for it twice.

Consultation
$90

Restricted or disabled Meta ad account? Request a free assessment first. If suitable, book a $90, 30-minute diagnostic consultation.

  • Live answers to your questions
  • Clear next steps you can act on
Consultation · $90
Best value Account audit
$200

A full review of your Meta ads account with a prioritised plan to fix what's costing you money.

Credited to your first month of retainer

  • Campaign structure & budget review
  • Tracking check: Pixel, CAPI, GA4
  • Creative, audience & offer review
  • Prioritised action plan
Get an audit
Monthly management
from$750/ month

Ongoing management of your account by the specialist.

  • Full-funnel campaign management
  • Ongoing creative testing
  • Tracking upkeep
  • Reporting on profit & ROAS
Start with an audit

Not ready yet? Get the free 25-step audit (PDF)

Free guide

The 25-step Meta ads account audit

The checklist we use to review ecommerce ad accounts, as a PDF. Work through it yourself, then decide whether you want us to take a look.


    One email with both PDF formats. No newsletter subscription.
    We use your email to send the guide.
    Privacy Policy.

    How we start

    Four steps from first click to a clear plan

    1. 1

      Book your audit

      Choose the $200 audit and tell us about your brand, margins and goals.

    2. 2

      Share access

      Grant partner access to your ad account through Meta Business Manager. You stay the owner.

    3. 3

      Get your audit

      Zoran reviews the account and walks you through the findings and a prioritised action plan.

    4. 4

      Decide what's next

      Apply the plan yourself, or have us manage it. If you choose management, the $200 is credited.

    FAQ

    Questions, answered

    Something else on your mind? Book a consultation and ask Zoran directly.

    A consultation is $90. The account audit is $200, credited to your first month if you continue with management. Monthly management starts from $750, depending on the scope of your account.

    Nobody can honestly promise a ROAS before seeing your account. Results depend on your margins, offer, creative and tracking. The audit tells you what's realistic for your brand and what's holding it back.

    Reports focus on spend, revenue, ROAS and profit, not likes or reach. You can also message Zoran directly whenever you have a question about the account.

    Campaigns go live once tracking is verified and the first creative is ready. Timing depends on your current setup and assets, and you'll get a clear launch date during onboarding.

    Ecommerce brands that already sell online and want to scale profitably on Facebook and Instagram, from supplements to consumer electronics to home & leisure.

    Find out what your Meta ads are really doing

    Get a specialist's view of your account and a clear plan to make it profitable.

    or grab the free 25-step audit (PDF) first
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